Who are Influencers?

who-are-influencers

Industry analysts
Vocal consumers
Trade Journalists
Conference planners
Investment analysts
Consumer Groups
Industry competitors
Second tier vendors
Channel partners

Distribution channels
Government decision makers
Educational groups
University instructors
Brand consumers & evangelists
Broadcast media (TV, radio)
Public relations firms
Investor groups
Personal blogs

Boards of advisers
Global outreach supporters
Family Members
Advertising supporters
Best friends
Internal employee leaders
Enthusiast group leaders
Industry researchers
Social connectors

Our influencer analysis identifies these high-priority individuals ranked against specific project and business objectives, with tactical input regarding outreach strategies for creating strong support channels that can be activated when the situation calls for action.